TO BUSINESS NETWORK
Every Business needs to make wise decisions and investments. Knowing how much
business you receive from your advertising efforts is the first step in calculating
your return on investment. Receive more new customers from business to business
word-of-mouth referrals with our automated outgoing and incoming referral system.
The best advertising is word-of-mouth advertising from your customers and your business
colleagues. For example, no matter how much money the movie industry spends on advertising,
we still consult our friends about what movies to see. People we know are the number
one source of information about places to visit. Marketing surveys have found that
60 per cent of consumers purchased products or services solely through personal
recommendation and that only 29 per cent had ever purchased as a result of seeing
it in a TV ad, newspaper or Internet. Giving word-of-mouth referrals verbally, on
a piece of paper, or on the back of a business card leaves much room for improvement
with the advancements of todayâs technology.