Web Design / Web Marketing Services Toronto - services

By: Viuu  09-12-2011
Keywords: Marketing, search engine, Search Engine Marketing

It’s the information age. It’s an economy fuelled by not just gasoline but Internet. In today’s market, it’s essential to build and improve your online business with new designs and customer demanded shopping experiences. At ViUU Media, we are committed to offering a wide range of services to help your business grow. From hosting your website, to building and marking your website, we offer one-stop professional web services.

Our standards always go beyond the industry standard. To name a few:

  • Search engine friendly – a website not indexed by search engines is no different from a store in the Sahara. By default, we’ll ensure your site is on the map of major search engines: Google, Yahoo and MSN. Don’t confuse “Search engine friendly” with “Search engine optimization” (a different service we do offer), please visit our dedicated page to Search Engine Marketing (SEM).
  • Unlimited design revisions – custom design means you want the website’s look and feel the way you like it. Why compromise? Unlike most vendors in the market, we allow you to have unlimited revisions within an agreed upon time frame. We build our business relationship upon mutual trust, and we don’t believe our clients will misuse our policy to destroy our bottom line.
  • Three months post-delivery support included – similar to many cars, there’s a “break-in” time after the launch of a website, even if your site was flawlessly planned. During the “break-in”, the site owners or operators need training (unlimited training also included), to apply their learning to their daily operations (sometimes meaning a whole new way to do business), and to clean up all the possible hurdles and glitches. Typically, you only get an up to one month free support window from professional companies. With Viuu, we understand it can take as much as three months to accommodate your busy schedule and manage associated business changes.

Content Management System, or CMS in short, is not new to the market. CMS was invented to enable regular users who have no technical skills to self-manage websites whenever they want and wherever they are. For instance, if you are a business owner or operator, you can leverage CMS to easily update your website content (text/images/audios/videos), create or remove web pages, or edit online forms and change menus (navigation) on the fly. You can even create accounts for your staff to manage the website at different levels (for example, John can only add new pages while Jane can remove any pages). In other words, now you have the control of your own business.

Typically, installing a CMS to your website means a little higher setup cost but much lower long-term ownership cost.

to see if CMS is a good fit to your business.

No doubt, we like new technologies – but only the proven ones. "Web 2.0" is a term that you may have heard many times. What does it really mean? In fact, Web 2.0 has never been a clear concept since it was coined by Darcy DiNucci in 1999 in her article "Fragmented Future". In general, "Web 2.0" refers to a second generation of web development and design that facilitates communication, secure information sharing, interoperability, and collaboration on Internet. Web 2.0 concepts have led to the development and evolution of web-based communities, hosted services, and applications such as social-networking sites, video-sharing sites, wikis and blogs.

Let’s make it easier. At ViUU Media, Web 2.0 means programming that uses the latest proven web technologies and a design that meets desired interactive features supported by the technologies. So what are the benefits you get from Web 2.0? Simple. The technologies give your website the best possible flexibility and interactivity (with your customers, suppliers and employees). This translates into business efficiency and effectiveness, and in turn, your bottom line. Moreover, it gives you protection on your investment.

For instance, applying Web 2.0 could make your website easier to index by search engines. For cost saving purpose, many of our competitors complete your project as quickly as possible using older technologies. But later on, you might end up spending more money to upgrade your website simply because major search engines privilege new technologies rather than the "previous generation".

Our team members have been building e-commerce websites since 1997. We’ve experienced the rapid evolution of internet technology first hand. Today, there’re hundreds of e-commerce applications you can use to build your own online store. Making the right choice is tough. That’s where we come in. The knowledgeable and experienced Viuu Media consultants, after reviewing your business needs, will suggest solutions with options. Knowing the pros and cons of each solution and option, you’ll be able to make an informed decision. That’s how we have served our e-commerce clients who all appreciated how we assisted them in the decision making process. Most of them have been successful in their online business. To us, their success is our success.

about our ecommerce services.

Our versatile design team can help you build a brand new identity that fits your business background and target market. With the experience we had with major brands, such as Bell, RIM, Mars, Toyota and BMW, we’re confident to offer you something unique to help you stand out from the crowd. Our standard Corporate Identity (CI) package includes logo, letterheads or business cards. We are also experienced in providing all-in-one print package for presentations and trade shows. Need more about print design?


Our experienced SEM team has worked for Yahoo!, Lycos Europe, CNet and many other major websites since 1997. From strategizing to implementing your search engine marketing campaign, Viuu Media has the best-in-class experts to work from you from Point A to B.

The basics

Search Engine Friendly – A "Search Engine Friendly" web site means steps have been taken to ensure that search engines (such as Google, Yahoo and MSN) have free access for their web crawlers to search your site. Steps are also taken to follow best practices guidelines in preparing web templates and interaction such that appropriately optimized content will be presented to search spiders in the best possible manner. While an accessible web site will always be search engine friendly, optimization is a separate function.

Search engine optimization (SEO)

– SEO is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. Search engine marketing (SEM) – SEM is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of paid placement, contextual advertising, and paid inclusion. While the industry peak body Search Engine Marketing Professional Organization (SEMPO), also includes search engine optimization (SEO) within its purview, in fact, SEO is a separate discipline. Most sources, including the New York Times, defining SEM as 'the practice of buying paid search listings'.

For more information about search engine marketing or online marketing vehicles,


Today, a growing number of businesses are building one-of-a-kind websites either to launch unique businesses or expand their existing businesses online. The key to the success of this type of websites is the blueprint (called a ‘requirement specifications document’ in web industry terms). Similar to building a custom mansion, building a custom website requires the web development team to share the owner’s vision. Typically, a business analyst or a project manager has to spend up to one week working with the client to find out exactly how the system works or should work (in some cases, it requires changes in client’s business model).

Based on this understanding, Viuu Media team will design a solution with multiple options and implementation strategy. Clients can then make informed decisions to meet their business needs and budget. Once the solution is finalized, Viuu team will develop the blueprint, working with the client to finalize it before implementation.

We have successfully created custom websites for real estate companies, car dealerships, recruitment firms, restaurants and dating services. To learn more about how Viuu builds custom solutions to take your business to the next level,


Keywords: Marketing, search engine, Search Engine Marketing

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Web Design / Web Marketing Services Toronto - toronto web design

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Shapings.com is the leading Canadian hosiery online shop.