Advertising Sales and Marketing for Custom Media
The Magazine Group
Advertising, Powerpoint Presentations, Sales Strategy
Advertising Sales Strategy
We focus on audience demographics, editorial environment, endemic and nonendemic advertising, pricing, added value and more. It often turns out that the revenue strategy informs the content strategy, and we look at how online and print can increase revenue together. We also measure results across platforms.
From media kits to sell sheets, PowerPoint presentations to new product development, TMG provides all the smarts to generate new advertising revenue.
Our products are often geared to niche audiences that are attractive to advertisers, and TMG crafts sponsorships so that the audience, the print and online products, and the advertiser/sponsor interests are all optimized.
DIRECT SALES AND REP/FIRM MANAGEMENT
TMG’s in-house publishing experts can hire a specialized team to sell your advertising or we can manage and provide marketing support for an outside firm.
, Powerpoint Presentations
, Sales Strategy