Shaping Burlington » News & Media

By: Shape Burlington  09-12-2011
Keywords: corporate services, Corporate Services Committee

On 30 August, Shaping Burlington will be presenting the following report to the Budget and Corporate Services Committee suggesting a framework to build on the work already done or in progress, as well as to deal with two of Shape Burlington Report’s recommendations to transform City communications.

Key Points:

  1. The Shape Burlington Report called for a major transformation of City communications and the City Talk newsletter.
  2. In particular it was recommended that City Talk not be a primarily a political vehicle, but a corporate information provider.
  3. While there has been some change in City Talk, we note that the most recent edition is still dominated by political content.
  4. City Talk‘s was originally intended to be for corporate communication for keeping citizens informed of important matters early in the decision-making process, not political content.
  5. We understand the vital role of councillors’ political communication.
  6. We therefore further recommend that
    1. Councillors be encouraged to communicate political content, but separately from corporate communication. Print and other media should be encouraged.
    2. The City should review the entire communication process with the objective of transforming city communications in line with the Shape Burlington recommendations.

Keywords: corporate services, Corporate Services Committee

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