Firsthand Marketing Services - Merchandising, Sales and Marketing

By: Firsthand Marketing  09-12-2011
Keywords: Experiential Marketing, Field Marketing

I hear and I forget, I see and I remember, I experience and I understand.

- Confucius

365 days a year, a single tactical event, or anything in between Firsthand Marketing will act as an extension of your sales and marketing team. We can help design, manage, and own the execution of all your field marketing needs.

Firsthand Marketing will provide and manage a team of fully trained and passionate field ambassadors that will represent your brand to the people that promote, sell, and buy your products.

Increase and enhance your brand presence at every point of sale in Canada with a dedicated field team that will battle for your brand and fight for every inch. From initial set up to ongoing merchandising, Firsthand Marketing will ensure your product stands out above the crowd and is in the right place(s) at the right time. Together we will "win the war on the floor".

At the end of the day it's all about the sales! With an assisted selling program or a deployed sales team Firsthand Marketing’s fully trained sales specialists deliver product knowledge and industry expertise that will increase sales with retailers and consumers. Firsthand Marketing will work with your sales teams to design, implement, and manage a field sales force that will immediately translate into increased sales.

From a simple sampling promotion to a complex traveling road show a "firsthand experience" will deliver your message to current and potential customers through interactive and memorable experiences. Firsthand Marketing can assist with the conception of new innovative field executions or leverage our broad experience base of field marketing methods. Firsthand experiential marketing programs will put your product in the face of consumers and influence purchasing decisions.

With Firsthand Marketing's database of field representatives across Canada we can quickly organize and manage any of your special needs as they arise without delay. If you require a field blitz team for a new product launch, additional seasonal support, are facing a product recall, require a sampling team, or would like to mystery shop all of the above. Firsthand Marketing has the resources to get to where you need to be fast.

From your desktop we can paint an overall picture of what is happening in your market space or narrow it down to a specific point of distribution. Using trustworthy technology for data capture Firsthand Marketing will accurately report on field activities and ensure that we gather, analyze and transfer field intelligence into actionable recommendations to avoid out of stocks, manage compliance, and grow your market share.

Keywords: Experiential Marketing, Field Marketing