National Advertising Campaign, Student Market

By: The Campus Network  09-12-2011
Keywords: Advertising Campaign, National Advertising

We offer our clients the opportunity to purchase targeted ad space in over 30 campus publications nationwide; all through one media buy. By embarking on a national advertising campaign with the Campus Network, your message connects with a potential weekly circulation of 226,000 and a potential readership of 500,000.

National Advertising Service

Student Market Readership

The Campus Network's readership base is made up of young, active consumers seeking out the latest products and services. A targeted national advertising campaign enables advertisers to tap into a market that spends a high percentage of their income on a wide variety of products. The combination of a targeted demographic, large readership base, and a propensity to respond well to campus advertising creates a market with a potentially high ROI on national advertising campaign expenditures.

Print

Student Newspapers

Student newspapers are official, authentic, entertaining, and produced from scratch weekly. More than half of the entire campus population read their campus newspaper every day. In a landscape crowded with media options, no other medium speaks so directly to students about things that matter to them. It’s their media after all. When you advertise in student newspapers, you are reaching the best minds of an emerging generation.

Student Daybooks

Daybooks, the spiral bound agendas given away free to students in September, are the perfect addition to your student media plan. Think of the daybook as a student commons, a place where students go every day to see what’s happening. What makes the daybook special? It’s private space. The daybook is a student’s daily agenda, calendar, phonebook, survival guide, and diary.

Online

Online Student Newspapers

In addition to over 40 years experience creating effective national print advertising campaigns, The Campus Network offers access to exclusive web space on student press web sites. These sites are fresh, current, and have a reputation among students for being an information source for relevant, up-to-date information. It is a cost-effective way to add tens of thousands of impressions to your youth media buy at a convenient monthly flat rate. As well, because online national advertising with the Campus Network provides the ability to geo-target audiences in real time, our web advertising allows you to pilot promotions to very specific demographics in specific student markets. Online editions of student publications reach a highly engaged audience and deliver maximum value to advertisers. Advertising online provides added value to your campus print campaign!

Keywords: Advertising Campaign, National Advertising

Contact The Campus Network

Email - none provided

Print this page