Publishing – Spafax

By: Spafax  09-12-2011
Keywords: Advertising, Publishing, Video Production

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Branded content is marketing that works.
Plain and simple.

We are world leaders in publishing print and digital media customized specifically to your company’s marketing and commercial needs.

Publishing Services

Connect with your customers by building visibility, heightening awareness of your products and services and creating a positive aura around your brand. We do all this and more, because we work to build better brands.

We help you start and maintain a dialogue with your customers. We study the end-user and then engage them in a narrative that always leads back to your brand. We do this with:

  • Custom publications and electronic publishing
  • Website design and development
  • Advertising sales and sponsorships – print, TV, ambient, digital, online, mobile, environmental
  • Sponsorship and partnership negotiations and management
  • Strategy
  • Movie and TV content acquisition
  • Audio production and acquisition
  • Original video production and channel packaging
  • Marketing and public relations

We are award-winners in the publishing world because we create marketing and communication materials that are purposeful, engaging and original. Whether it is a stand-alone campaign, sales-supported magazines or multimedia campaigns, our publishing team can create media that works for you.

Katrin Kopvillem
Executive Vice President, Media

Custom Media vs. Traditional Advertising

Imagine a world where your existing and potential customers engage with your messaging for over half an hour.

It doesn’t exist in television or radio or the Web. It doesn’t exist in traditional print advertising. It only exists in custom media. Study after study has shown that consumers prefer receiving information through an “article” rather than through an ad.

Branded content, contract publishing, custom media – all different ways of saying the same thing, of bringing you closer to your customers, of creating dialogue with them. It’s another, more powerful way of telling your story.

Custom media builds trust pure and simple. And a customer that trusts you is more open to the message you want to send.

Publishing Client List

We work with the world’s best brands. We can work in any sector: travel, tourism, hospitality, finance, consumer, real estate, telecom. We search out the best talent anywhere to work on your media. We can work in any language your communications demand. We get under the skin of your brand to ensure that your message is getting out in the best, most engaging manner possible. Our custom media client list is vast. And growing.

Publishing Media Sales

As publishing is becoming more digitized these days, Spafax offers services for media sales both online and offline. We currently offer multi-touchpoint media solutions in print, digital, broadcast (inflight), out of home, event and experiential based opportunities.  We offer access to a much targeted audience through award-winning content and content delivery vehicles that make a very strong connection.

Keywords: Advertising, digital media, Media Sales, Publishing, Video Production

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