Lead Automation | Lead Management | Qualified Leads | Marketing Lead Management

By: Itracmedia  09-12-2011

Our Proprietary lead scoring algorithm builds a highly detailed list of interested prospects, leads and customers. Based on a variety of relevant factors, it automatically assigns a score for all your leads and ranks them from most interested to least interested.

Both way offer a real-time view of contacts who visit your website and tell you specifically what they are looking at, what pages and for how long. Using real estate as an example, this can tell you if what floor plans a prospect was looking at, when they were looking at the plans and the length of each visit.

More than just names and numbers, it’s the way to truly understand each person -- their specific interests and the strength and recency of their interests. (You also gain valuable insight like how a lead found your website in the first place).

Knowing each persons interests, your sales force can immediately target “hot prospects.” Our lead scoring offers the clear insight and direction you need to turn a huge database into huge business results.

Other products and services from Itracmedia


Lead Acquisition | Solutions -itracEMS

We don’t just track your existing leads; we have the intelligence and resources to help you create new ones. Our Search Engine Optimization service ensures you come up on Google. If you need demand creation and acquisition, demand itracMEDIA.


Email Marketing | Email Marketing Automation | Marketing Software

It’s unique to itracMEDIA and it’s the personal information your sales team needs so they can focus their efforts and understand specifically how to turn interested prospects into loyal customers. It’s a deeper understanding of each consumer; you get insight to their triggers.


CRM Software | Marketing Effectiveness | Marketing Campaign Analysis

We can give you clear direction that will tell you how to focus your time and resources, identify where the best opportunities lie, and help your turn prospects into rewarding relationships. ItracMEDIA offers a host of services and solutions that will help your company understand how your consumers behave online and how to best reach them.