Imagination | How we do it

By: Imagination  09-12-2011
Keywords: Graphic Designers, Digital specialists, Advertising Types,

Liberating Creativity: integration beyond the expected.

We don’t think about integration in a traditional way. For us, it’s about integrating your vision with your creativity, your business with your communications, your employees with your consumers, your above the line with your below the line, your physical with your digital. And to deliver on this we’re set-up so that architects work with business experts; advertising types collaborate with brand consultants; graphic designers get together with event logistic professionals; and CRM teams talk shop with retail and digital specialists. In any combination that’s right for your brand and adds value to your bottom line.

We call it Liberating Creativity and it delivers incremental business value and personal engagement in ways that have helped some of the biggest brands in the world find new strategies for success and growth.

Keywords: Advertising Types, Digital specialists, Graphic Designers,

Other products and services from Imagination


Imagination | Digital

All integrated across physical and digital spaces to ensure the conversation flows as relevantly as possible. Those conversations have the power to engage if they add value. Digital experiences allow brands to participate with people. They turn communications into conversations.


Imagination | Advertising

Our team of planners, creatives and account leaders uses its deep understanding of existing channels and innovative methods of engaging people to deliver communications experiences that inform and entertain. Mass media is now a micro part of a communications plan.


Imagination | Brand Insight

Our Brand team works with you to get to the heart of your brand, its stories and how to tell them across channels.


Imagination | Our history

Born in 1978, Imagination was the product of Gary Withers’ love of theatre and his belief that with the right team of people working side-by-side, nothing is impossible. With storytelling at the heart of our approach, we brought together architecture, design and content to create corporate theatre as we know it. From that foundation, we pioneered brand experience in the marketing, financial, retail and digital sectors.


Imagination | Experiential

Our integrated approach offers strategically-driven ‘gate to gate’ event programmes, delivered by a unique planning, creative content and production management team. Events fulfil our desire for community; people participate in a moment that articulates shared values, renews belief and builds business. The sensory nature of live communication makes it the most direct channel of engagement.


Imagination | Retail

We develop visual concepts; translate them on screen and into three dimensions; programme and build; train and evaluate - towards engaging the senses and facilitating the sale. Shopper research and benchmarking help us understand your consumer. Retailing is about experiences on-line and in line.