What is Search Engine Optimization?
Search Engine Optimization (SEO) Mississauga
How Can Your Company or Business Benefit?
- targeted traffic
- increase brand visibility
- high ROI
- higher sales
- cross-browser compatibility
- increase in sales
- increasing your repeat business
- referral business
- client loyalty
- confidence, and most of all, authority
- Install analytics to your current web pages if your site currently doesn’t have this in place.
- Establish baselines for your current efforts.
- Review your site to spot common problems and identify opportunities for improvement.
- Review and recommend additions and changes to your current free and paid directory listings.
A very important part of the SEO services we provide is to help identify the best possible keywords to target with your online marketing campaigns. Intelligent keyword choice is essential for reaching the right audience. We will take your existing keyword list and expand the list to include many more keywords and phrases that are relevant to your business. We will then recommend keywords to target based on keyword search frequency and relevance to your website.
We take an in-depth look at the competitive marketplace for your chosen keywords. Often you will find many companies competing for a share of the traffic on your keywords, even though they may not be direct competitors. It is important to understand what the competition is doing so you can identify key areas of weakness and other opportunities. Our competitive analysis reports allow you to do this.
Local Search Optimization
Our local search optimization services help businesses be found by people searching for local businesses. The amount of people searching for local services continues to increase, so the opportunity to get more business from local search is also growing.
We analyze your website analytics reports to determine which keywords and search engines are driving traffic to your site, and which of those keywords convert to a new customer. This type of data helps us understand what is working and make the necessary adjustments to fully optimize your search marketing campaigns.
Our writers produce high quality, unique content that maintains your marketing message and is also optimized for the search engine spiders. Unique content is important for SEO, but that same content needs to sell your product or service to your customers. We work with you to develop a web content strategy for delivering fresh content on your website.
A blog is one of the best ways to produce fresh, unique, search engine friendly content for your site, as well as dramatically increase customer experience. Whether you need help setting up your blog, updating it, or just need some advice, we have the experience and results to help you increase your traffic, sales, and blog visibility.