Innovative Analytix - Price and Promotion Optimization services - micro marketing
Using advanced data-mining tools and methodologies, Innovative
Analytix analyzes data from your consumer loyalty programs
and Point-of-Sale systems to help you develop targeted, profitable
micro-marketing strategies for your customers.
Using advanced analytics, we will mine your data to help
you answer key marketing questions:
- How can I incorporate region-specific characteristics
to optimize prices at the regional level?
- How should I segment my customers? How many unique customer
segments do I have? Which customer segments should I target
with my promotions?
- Who are my most profitable customers? How do I retain
them through effective targeted promotion strategies?
- How do I convert my unprofitable customers into profitable
Contact Innovative Analytix
Email - none provided
Print this page