By: Direct Access Digital  03-11-2014
Keywords: remarketing, cookie marketing

Retargeting keeps track of the high-value potential customers who have already visited your webpage. Retargeting works by inserting a “cookie” into the browser of the potential customer who has visited your website. This cookie allows us to maintain your ad presence with the consumer, so that when your customer is ready to buy, your product or service is at the front of their mind and within easy reach. By using retargeting ads, you are focusing on the most qualified consumers, who have proven an interest in your product or service, and require only careful guidance as they move towards a decision. Advantage of Retargeting: Increase conversions efficiently Increase Brand Recall Build a customer relationship

Keywords: cookie marketing, remarketing,

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