MAG® - The High Performance Ice Melter
Safer for people, pets, concrete, and the environment.
Safer on concrete.
The use of most ice melters sometimes results in damage
to concrete sidewalks and driveways. Thus, when choosing or recommending an ice melter, keep this
in mind: Independent tests conducted by the National Research Council’s Strategic Highway Research
Program (SHRP) show that calcium chloride caused 26 times more chipping and scaling than MAG.
Sodium chloride (rock salt) caused 63 times more chipping and scaling. Two additional independent
test by the Virginia Department of Transportation and the Swedish VTI confirm SHRP’s findings that
MAG is significantly safer on concrete.
Peace of mind for parents and workers.
Safety, whether at home or at the
workplace is a critical issue. MAG’s very low toxicity (almost three times less toxic than common
table salt and eight times less toxic than calcium chloride) makes it much safer to use around
the home and workplace. And, unlike some ice melters, MAG won’t burn or irritate the skin. Peace of mind for pet owners.
Wintry weather wont’ keep dogs or cats inside. With MAG,
there’s less worry about pets licking their paws when they return from a walk. MAG is actually
used in farm feedstocks as a mineral supplement.
Kinder to the environment.
Each spring, the runoff from melting ice and
snow dumps harmful chlorides into lakes, rivers and reservoirs. When you use MAG, you reduce
the chloride contamination in surface waters – because environmentally friendly MAG contains at
least one-third less chlorides than either calcium chloride or sodium chloride. Safer for plants.
Winter is hard enough on plants and shrubs without the added damage caused
by some ice melters. Using MAG as directed keeps green areas healthier. Magnesium is a common
ingredient in most fertilizers. Safer indoors, too.
MAG won’t leave a powder residue on household surfaces like floors
and carpets unlike other ice melters.
MAG® out-performs other ice melters.
It melts ice effectively at
temperatures as low as -13 F° (-25 C°) – considerably below most other products. And
it works fast. In test at 21 F, within 15 minutes of application MAG melted twice as much ice as
rock salt (halite).