marketing communications

By: Mountain Stream Group  09-12-2011
Keywords: Marketing, Public Relations, Corporate Identity

Advertising, Copywriting, Direct Marketing, Event Planning and Management, Graphic Design, Marketing Communications, Market Research, Public Relations, Sales Promotion, Signage and Wayfinding, Social Network Marketing, Trade Show, Web Design Services From Mountain Stream Group

Mass marketing is out. Targeted dialogue with your stakeholders — customers, employees, investors, vendors and the general public — is in. The 4 Ps (Product, Price, Place, Promotion) are out. The 4 Cs (Consumer wants and needs, Cost to satisfy, Convenience to buy, Communication) are in. Standalone messages are out. An integrated message is streamed across the communications spectrum — public relations/publicity, POP displays, advertising, signage, corporate identities, direct marketing, internet/extranet/intranet, sales promotion, trade shows, etc. — is in.

The Mountain Stream Group marketing-communications unit assists companies in developing a cohesive, clear, memorable voice with a singular message that significantly increases their brand awareness and value. The following is a sampling of our services.

Market Research

  • Market Studies, Analysis and Forecasting
  • Competitive Analysis
  • Product Comparisons
  • and more.

Strategic Planning

  • Marketing Communications Plan Development
  • Brand Positioning
  • Communications Strategies
  • and more.

Advertising (Broadcast, Internet, Mobile, Print & Outdoor)

  • Advertising Creative
  • Development and Production
  • Media Planning and Buying

Corporate Identities

  • Logo Design/Development
  • Annual Reports
  • Corporate Identity Handbooks
  • Database Design, Development, Acquisition and Management
  • Direct Mail/Response Piece Design
  • Fulfillment

Event Planning and Management

  • On-Site and Hospitality Services
  • Speakers and Entertainment
  • Air and Ground Transportation
  • Event Registration Services
  • and more.


  • Design and Programming
  • Hosting
  • Maintenance
  • Search Engine Marketing and Optimization

Sales Promotion

  • Brochures, Catalogs and Collateral
  • Multimedia Presentations and Videos
  • Newsletters (print and web-based)
  • Packaging Design
  • Point of Purchase Display
  • Seminar Materials

Publicity and Public Relations

  • Employee, Industry, Investor and Media Relations
  • Bylined Article, Application and Case Study Development
  • Media Lists, Press Kits and Press Releases
  • Speaker Engagements and Speech Writing
  • Dissemination and Clipping Services
  • The Press Lounge
  • and more.

Signage and Wayfinding

Social Media

Trade Shows Exhibits

  • Design/Construction
  • Rental, Refurbishment and Custom
  • Installation/Dismantle/Cleaning
  • Event Planning and Management
  • Storage/Shipping
  • Training

Ancillary Services

  • Advertising Specialties, Premiums and Incentives
  • Alliances / Co-op Marketing
  • Copywriting and Editing
  • Graphic Design
  • Illustrations
  • Photography and Photography Creative Oversight
  • Print Production Management

Keywords: Corporate Identity, Marketing, marketing communications, Public Relations, Stream Group

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