Kyle is experiencing his own full-circle moment as he joins the board of The Rainbow Society. In addition, Cocoon will be partnering with this very special organization on future branding and marketing projects – with all services donated.
The Rainbow Society makes a difference in Manitoba for the families of children suffering with a serious illness. Making a dream come true for a child lets them live out a part of their childhood and it creates a memorable experience for the whole family.
This partnership is deeply meaningful to Romaniuk and the Cocoon team because of his past with The Rainbow Society. “As a child with cancer,” says Romaniuk, “The Rainbow Society made a dream come true for me. They sent my family and I to Florida and we had one of the most memorable experiences of our lives. Swimming with dolphins allowed us all to forget about treatments, hospitals, and needles – even just for a day. You can’t put a price on those memories. The memories of that dream coming true almost outweigh my memories of being sick.”
“I feel privileged to do everything I can to help The Rainbow Society help more of Manitoba’s children and their families,” Romaniuk continues.
“Right now, we’re getting to know The Rainbow Society – where they are today, and where they’d like to be tomorrow. Imagining the future is the first step to making it reality,” says Romaniuk. “We’ll be following the same process we use with all our clients, helping them to define themselves and focus on what makes them unique before beginning to build and enhance their brand around it.”
Grace Thomson, executive director of The Rainbow Society, says: “Kyle understands more than anyone what our dream children are facing with their treatments, examinations, countless needles, and endless trips to the hospital as they face the challenge of a life-threatening illness. It is truly remarkable to be part of Kyle’s full-circle moment. The Rainbow Society is thrilled that he has joined our board of directors and is dedicated to making dreams come true and providing priceless memories for children who are currently experiencing what he so bravely conquered.”