Digital Assault Media - Ad Serving Systems

By: Digital Assault Media  09-12-2011

Ad Serving Systems

Digital Assault Media specializes in implementing the world's leading independent ad server software and hardware.  The system consists of an integrated banner management interface and tracking system for gathering statistics which will enable to rotate banners from both in-house advertisement campaigns as well as from paid or third-party sources, such as Google's AdSense.

General Features:
  • Easy-to-use interface for management of guaranteed and non-guaranteed campaigns
  • ECPM, CPC, CPA and Time-based pricing
  • Prioritization settings for competing campaigns
  • eCPM optimization
  • Daily impression limits
  • Companion positioning
  • Campaign and ad-based frequency capping
  • Conversion tracking
  • Geo-targeting (country, state, city, DMA, area code, zip code, etc.)
  • Client-based targeting (browser, OS, etc.)
  • Time-based targeting
  • Standard banners, text, HTML, Rich media, Video ads support
  • Detailed reports for campaign statistics
  • Advanced reports for campaign performance and delivery

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