Virtual Events

By: Certain Software  09-12-2011
Keywords: new customers, Event Staff

Expand Event Reach with Virtual Options

Certain Virtual is a robust event solution that transports meetings beyond a specific date and location – providing attendees a virtual environment with instant access to conference schedules, sponsored events, marketing content and live feeds that are an ideal complement to any traditional event. Certain Virtual provides attendees the ability to participate in events in real-time or later, on demand – extending the life of every conference, while providing organizations the potential to reach thousands of new customers before, during and after an event. Certain Virtual opens a direct channel between participants and content, increasing attendance at meetings and allowing organizations to build more value into their event programs. Finally, meeting professionals have an event solution that ensures all key stakeholders –participants, speakers, exhibitors and executive sponsors –dynamically connect and engage around the unique opportunities available with virtual events.

Increase Event Value

All stakeholders, including attendees and meeting organizers, will realize more value before, during and after a traditional event using Certain Virtual.

  • Increase attendance with more cost options and participation levels available in a virtual world
  • Expand networking and marketing opportunities with new, interactive communities
  • Live communication with attendees gives exhibitors the ability to qualify leads without leaving the office
  • Mitigate the effect of location on attendance and sponsorships
  • Discreetly train event staff during live engagements with attendees

“Always On” Content Keeps Attendees Engaged 365, 24/7

Certain Virtual puts content first and allows participants to easily gain knowledge anywhere, anytime from a wide variety of experts and sponsors.

  • Downloadable collateral – from documents to live video streams – can be posted throughout the Certain Virtual world
  • Event materials are available anytime and easily updated anywhere, meaning the meeting is never over
  • Personal, one-on-one interaction with attendees draws in more exhibitors and provides increased revenue to organizers
  • Deliver live presentations, then post them in Certain Virtual for on-demand viewing later

Spend Less to Engage More

Certain Virtual provides organizations with more event possibilities – expanding the reach and value of every event dollar spent.

  • Reduce travel and hotel spend for all event stakeholders
  • Scalable capabilities in Certain Virtual make it easy to handle sudden changes in schedules or demand
  • Maximize marketing and event budgets by using virtual venues for activities such as new member or sales presentations
  • Offer ad banners, sponsorships or booths to partners as a revenue-generator or thank you
  • Detailed information about how attendees really spend their time is gathered and can be evaluated for use at future events and lead generation programs
  • Set up virtual trade show Booths for 1-on-1 interaction between visitors and exhibitors

Build a Dynamic Event Community

Certain Virtual expands the value of an event for attendees and organizers with unique networking options.

  • Directory of attendees with demographics and detailed reports on their activities can be made available to exhibitors and sponsors
  • Staffed booths can dynamically engage attendees in live chats during the virtual expo
  • Schedule automatic updates of content to coincide with product announcements or company news

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Keywords: Event Staff, new customers

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