Meeting Management Software | Strategic Meetings Management

By: Certain Software  09-12-2011
Keywords: Event Management, Strategic Meetings, Strategic Meetings Management,


Certain Software’s Strategic Meeting Management (SMM) solution enables meeting professionals to realize more value by planning and collaborating with all event stakeholders in a single location – leveraging technology to automatically manage projects and timelines, increase visibility into costs and employ best practices consistently at every event. By collaborating on events from initial proposals to attendee activity reports to analysis of meeting costs, organizations realize true business value and make more informed decisions with the built-in SMM capabilities found in the Certain Platform.

Certain’s Strategic Meetings Management solution ensures everyone is working toward the same goal – a successful event. Certain SMM enables organizations to collaborate on all meeting details, establish meeting rules and policies across the company, gain a handle for risk management, and help measure the return on events investment based on established business objectives. Certain SMM brings a full set of event management and collaboration capabilities to the meetings professional in a cost-effective solution that easily integrates with existing software packages.

Aberdeen Group just released an insightful report titled Read the report to learn how best-in-class companies are benefitting from their SMM investment, the best practices they implemented, and review actionable recommendations on deploying an SMMP. to access a complimentary copy of the 28-page report for a limited time.

Certain Software brings a full set of capabilities to the meetings professional, in a cost-effective and modular-based platform. Strategic Meetings Management will:


Never before have cost savings been so critical to organizational success. With constant pressure from shareholders, regulators, and executives to account for costs, meetings managers need a way to gain visibility into meetings spend, offer clear and easy access for meetings approvals, and save time in the elimination of repetitive tasks.

  • Share critical meeting data in one centrally managed system
  • Configure your organization’s spend categories complete with rollup
  • Client and requester entry of meeting data saves planner time
  • Easily monitor status of each meeting and event through the entire event lifecycle


Easily build websites that collect meeting details throughout the organization and allow meeting budget approvers to review cost estimates using simple internet-based forms.

  • Create a standard set of organizationally-tailored meeting request forms
  • Planners, clients, and approvers view scheduled meetings through a user-friendly web portal


Certain’s Strategic Meetings Management solution automates budget estimation and automatically routes meeting cost details to the person who approves the expenditure. No more guessing or manual spreadsheets.

  • Create fast and accurate budgets for meetings with an easy to use budget estimator
  • Configure budgetary estimates for a wide variety of spending categories
  • Planners can track actual event expenses later, alongside estimates for budget reconciliation and billing


Save time and expenditure approval process by providing meeting approvers with essential meeting request details and budget estimates with Certain’s Strategic Meetings Management software solution.

  • Ensure accountability by tracking approvals for each event
  • Approvers use web-based tools to approve the request and authorize budget limit


  • Report on budget results by spend category across the entire meetings practice
  • Gain visibility into vital performance statistics such as cost per attendee
  • Filter reports on requester, meeting status, type, location, budget level, and many more fields

or call

+1 (415) 353-5330.

Keywords: Budget Estimator, Event Management, Strategic Meeting Management, Strategic Meetings, Strategic Meetings Management,

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