Lux Insights - Services
Marketing, Surveys, Research Consulting
Lux offers a wide range of research services from ethnography to complex global brand trackers to competitive intelligence. We are just as comfortable with B2B projects as we are B2C. And, we often contract out as research and marketing consultants.
Sometimes our clients know exactly which service they want but, more often they look to us to determine the best research program and appropriate methodologies.
Our principals are two of the top moderators in the Pacific Northwest â moreover, we are able to offer our clients the choice of a highly accomplished male or female moderator. We provide..
- Focus groups and moderated workshop sessions
- One-on-one telephone and in-person interviews
- Ethnography and shop-alongs
- Lux Labs for Start-Ups
From complex multi-variate studies to basic gen pop surveys, Lux conducts quantitative research using the following methodologies..
- Online surveys (including custom panel development)
- Telephone surveys
Lux is often contracted to work onsite with our research and marketing clients. We provide..
- On-site project management
- Temporary staffing for research and marketing departments
- Training for client employees
Lux also conducts secondary research for clients in the
- Environmental scans and market analysis
- Competitive/SWOT analysis
- Literature and web searches
, Research Consulting