Interactive images, commonly referred to as Virtual Tours, allow the viewer to pan within an image. Many of these images capture the entire scene in all directions, including up and down. This is not video where you hit the play button and watch. The viewer chooses where to look and go.
These are photographs that let you look up, down, and around.
Maps, floor plans, audio - narration or music, still photos, and more can be incorporated into one or many images. Visually linking interactive images together enables the viewer to 'tour' and experince the subject more fully than a static image.