that our customers want more than just products.
We provide initial and ongoing product selection,
application know-how, and in-process control.
Our service begins with our technical representatives
who are selected, educated and dedicated to
providing engineering and products to improve
industrial processes. Each of them is carefully
trained in the basics of metals processing,
and then in specifications performance of
the Houghton Line of products.
We rely on these individuals to understand
customers' process needs and to respond
with appropriate solutions. They ask many
questions and choose from our complete range
of products to meet the customer's particular
requirements. Then we work with our customers
to make sure the products are being applied
and maintained properly to ensure that they
will perform as designed.
We assist in establishing operating parameters
including concentration, pH and biological
controls, if necessary, and support ongoing
technical assistance with our service laboratories.
This service is critical to successful performance
and is very much part of our product offering.
Whatever the operation — cleaning,
cutting, forming, rolling or protecting
— our system of analysis, product
selection and application service is rigorously
applied. We call the process "applied
technology" and know its value to metalworking