VIDEO PRODUCTION « Direct Impact Media

By: Direct Impact Media  09-12-2011
Keywords: Video, Video Production, broadcasts

VIDEO PRODUCTION « Direct Impact Media

We conceptualize, write, and produce video projects that meet our clients communications needs.  We have done numerous projects for corporate clients, charitable organizations, and broadcasters, each with it’s own customized message targeted to the audience and designed to achieve its objectives and enhance the brand of the organization.

Video is a very powerful medium for marketing, education, motivation and persuading an audience. Video has been widely recognized as one of the most persuasive mediums and has a proven ability to improve retention over other forms of communications. With the ability to visually communicate complex or detailed information in a short period of time a video can very effectively deliver your message. It has the ability to bring people together, delivering product information, organizational change, company testimonials, employee training, corporate recruitment and much more.

We have over 20 year experience producing a full range of video communications. From simple testimonials for the web to fully scripted dramatic productions, we will make sure each production meets its business objectives. A video production must be well produced to the quality people expect from watching TV. Good planning, scripting, shooting, sound, lighting along with creative editing and packaging are the factors that make the difference between a quality production and one that people don’t take seriously . We understand that a successful project means all of these elements must be of the highest quality but that the project objectives must the guiding factors in how the video will be produced.

Videoconferencing is very effective at bringing together a large number of people across a diverse geographic area. It is a valuable tool for communicating time sensitive information to a large number of people simultaneously. Organizational announcements, training, sales meetings and corporate employee broadcasts are just some of the events where a live video conference makes sense. Video broadcasts usually involve connecting a number of venues together to have an interactive meeting. This is not difficult when the venues are small conference rooms with dedicated videoconference equipment but when you want to pull together an audience of hundreds of people in a series of large hotel ballrooms then detailed planning and technical know-how is crucial.

Our background in telecommunications means that we are highly skilled and knowledgeable in the area of videoconferencing. We have experience connecting multiple sites through ISDN, fibre networks and satellite downlinks. Technology should be transparent when communicating your message. We know how to pull off these events so that the technology does not interfere with the content of your meeting. We will coordinate the AV suppliers in all venues, arrange network requirements, develop a detailed event agenda and always build in network contingency and back-up plans. No detail is ever left to chance when organizing a multi-site broadcast. We have the experience and technical savvy to ensure your employee broadcast, AGM, product announcement or media conference goes off without a hitch.

Keywords: broadcasts, Video, Video Production

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MULTIMEDIA DESIGN « Direct Impact Media

All of the components should look like they are part of the overall event design, the PowerPoint should have the same or similar elements in the design as the video, title treatments should be consistent, and name straps for live video should also incorporate that look and feel.


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EVENT PRODUCTION « Direct Impact Media

In addition to creating the video, multimedia and graphic content we coordinate all of the A/V suppliers including audio visual staging, set design & creation, lighting, sound, teleprompter, simultaneous translation, video conferencing…whatever the production requirements are, we will organize them.


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OUR SERVICES « Direct Impact Media

As video and event producers we know how important it is to tie the creative design of the video, multimedia, set design, lighting design, and entertainment together. From video production, multimedia creation, and all aspects of event production, we deliver conceptual design and execution in a one stop shop. We also recognize that sometimes our clients need us to focus on one aspect of their communications requirements.