We build bikes for people who love to ride. It’s the core of what we do. We know that there are a million different types of riders out there. People who love long, epic rides; people who love sessioning the jump park; people who love cross-country racing, and those who just love it all. The combinations are endless, and so are the possibilities.
As a bike company, we’ve made it our mission to create a high-grade quiver of bikes that meets the needs of the myriad of off-road cyclists out there. To do this we pay particular attention to innovation, quality, and detail. Bikes for people who love to ride designed and built by people who love to ride. That’s the secret-letting the passion of riding create beautiful, strong, high performance bikes.