Shop History | HARDCORE BIKES

By: Hardcore Bikes  09-12-2011
Keywords: bikes, mountain bike, Mountain Bikes

Founded in 1989 by Jim Moulden, Hardcore Bikes was the original mountain bike shop in Edmonton. Offering hard-to-find specialty mountain bike parts and hand-built frames Hardcore was something different from the beginning. Started in a tiny shop in an alley that had a previous life as a sausage factory, the Shop quickly grew as mountain bikes took off in popularity. In 1992 we moved to a new (really old) building down the street and we have been here ever since.

 Jim retired from frame building in 2003 but the Shop still carries on the tradition of offering something different from the big stores. You can walk into Hardcore and still see the same faces that were there in the beginning. The people who work here ride and race and believe that cycling is more than a business, it is a lifestyle. Most of our customers we know by name and we treat our customers the same way we treat our friends. We do not have the big store’s budgets to advertise and instead rely on word of mouth to let people know about us. In a world of box stores, come and discover that personalized, down-to-earth service does still exist.

Hardcore Bikes is an Edmonton Alberta bike shop that specializes in mountain bikes, commuter bikes and bike repairs since 1989. We carry Marin, Gary Fisher, Intense, Ibis, Titus and Knolly. All of our staff are riders and we have an active club that has regular rides all through the bike season. We service all types of bikes using the Barnett’s system of bicycle repair—that means we use torque wrenches and spoke tension meters. We believe in offering the best products in a laid-back, no-pressure atmosphere. Our bike store is celebrating 20 years in business—come find out why we’ve been here that long.

Keywords: bikes, mountain bike, Mountain Bikes, Torque Wrenches

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Other products and services from Hardcore Bikes

09-12-2011

Who are We | HARDCORE BIKES

He's not sure but it involves having no life outside of working, riding and racing. Trek Top Fuel 9.9 SSL, Ibis Hakkalugi, Yeti ARC-X, Moulden Custom Tandem. Cause what the heck else are you going to do with 2 Arts Degrees. Hardcore Bikes Owner, Manager and Sponsored Racer. In The Shop, out on the Trails and on the Road.


09-12-2011

Bicycle Service and Repair in Edmonton

Adjustment of shifting and braking systems, adjustment of hubs, headset and bottom bracket, minor truing of wheels, tires inflated to correct pressure, safety check including tightening of fasteners, inspection of cables and other components for wear or damage. To maintain the high level of repair service that our customers have expected from us we have invested a great deal of time, money and effort in our repair shop.


09-12-2011

We Take Trade-Ins | HARDCORE BIKES

We get lots of calls asking how much certain bikes are worth and honestly without seeing it there is no way to tell. If you want to see what we have for used bikes check out our Specials page here. Oh, and the one in the picture, we sold already so don't call about that one. Its value is determined by it's original value, its condition, and its age. Want that new bike but don't know how to get rid of that old one first.


09-12-2011

Get Ready for Winter | HARDCORE BIKES

All of their trainers are excellent quality; the fluid being quieter and more natural whereas the magnetic and wind ones are less expensive. We have the tools to keep you fit this winter so you come Spring you can be as fit or fitter than you are now. It took you all summer to get that fitness going, why lose it all now and have to start over in the Spring.


09-12-2011

HARDCORE BIKES

Here's a few examples of the deals--drop by the store for all the prices on 2012 Trek, Marin, Ibis, Pivot, Turner, Yeti and Knolly. Come by the shop and we'll give you the Pre-Order Sale Price. Pick out that awesome 2012 bike you've been wanting. Balance on bike must be paid off by April 15th. October is "Biketoberfest" at Hardcore Bikes.