Search Engine Optimization

By: Sawgrass Digital Marketing  05-12-2015
Keywords: Search Engine Optimization, Search Engine Marketing, Search Engine Optimisation

Search engine optimization is the practice of optimizing web pages and content for specific search terms or phrases. Through keyword research we determine what your target market is searching for online, and use this information to structure your website and write its content. If your website is properly optimized for search it will be easier to rank in search engines like Google, Yahoo, and Bing. Search engine optimization is one the highest return marketing activities any small business with a website can participate in. By optimizing your website and its content for search you are being proactive. SEO helps you place your website in the path of success, because if you can’t be found online, or in Google by your potential customers it is unlikely that you will be successful in making the sale.

Keywords: Search Engine Marketing, Search Engine Optimisation, Search Engine Optimization

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